Do you recall the most surprising and rewarding thing that you experienced when trying out the popular e-book format for the first time on an e-reader device such as a Kindle or Nook? For most people it is the astonishingly realistic quality. They are intrigued and somewhat mystified by how much the paper and ink resembles what they see on a traditional printed page. Even the visual color and texture of the paper is crisp, clear, and comfortably viewed despite challenges like bright light that can make reading text on a computer or smart phone screen very difficult.
Let’s face it. Not everyone is a book reader, as sad as that may sound. Late last year, in fact, the Huffington Post published data showing that 28 percent of Americans had not read even one book within the past 12 months. Some studies from the publishing industry indicate that only 32 percent of the U.S. population has ever been in a bookstore.
Those who have never ventured into a bookstore may nevertheless be quite familiar with online shopping. So the good news is that a Pew Research Center study published in 2012 found that 20% of Americans
Tech companies are rolling out speed-reading aids and software apps including “Acceleread” and “Velocity” that push the envelope considerably. Want to be able to zip through 500 words per minute? The engineers behind the product “Speed Read Trainer” believe they can get the typical reader to that level in about two weeks. Flipping pages at that clip you could read a standard-sized novel in about the same amount of time it would take to watch the movie version. Or you could sit down and polish off Moby Dick in one day.
Read 150 Pages Per Hour But the
According to a June 2013 Government Accountability Office report, textbook prices rose more than 80% between 2002 and 2012. That was approximately three times the rate of inflation, and is one of the reasons that college education has become too expensive for many young people. That’s why many students, educators, and educational industry observers believe that the future of academic textbooks must involve an innovative shift into digital media versus conventional printed texts.
The change was predicted by an article that appeared in Cornell’s own student newspaper in 2011, where spokespersons for the campus book
A friend of mine who works as a graphic designer pointed out that the font she selects has a huge influence upon the visual and emotional impact of her designs. Although most of us are more or less oblivious to it, font plays a powerful role in the lives of readers and can make a real difference.
Size Matters and So Does Presentation
“When it comes to typeface size matters, and so does style,” she said. “That’s why I almost exclusively use Verdana on all of the marketing materials and websites that I create.”
I found that interesting