
Google itself provides content rich Adwords training in its Learning Center. If you "re new to PPC advertising I would recommend you start here to get a handle on how it all works. It offers a huge array of Adwords help resources.
Simply search on Google Adwords to get started.In addition to the online help you "ll find through Google, the search giant also sponsors live one day seminars which you can currently attend in major cities in the U.S., the U.K. and Australia. More worldwide locations will be added in the future.
For more information visit www.google.com/AdWords_seminarsBut as I mentioned earlier in this course, some SEO experts suspect Google of putting out disinformation about how Google Adwords actually works, in order to keep users from “tricking” the search results through the use of clever SEO strategies.
Whether or not you buy into this conspiracy theory there is plenty of good advice available from expert marketers who everyday put their dollars, euros and pounds into finding out what really works on Adwords through trial and error.
Here are some top sources of “take it to the bank” Adwords training to check out...Recommended Google AdWords Resources
Because of its dominance in the PPC arena, Adwords has spawned an entire industry of info products and consultants who teach every Adwords nuance and angle you can imagine. Some are excellent and some in my opinion are not worth your time and money.