If however your ads lead to a well thought out funnel that promotes numerous products and services over time, in addition to your MLM opportunity, you will be much more likely to make money from the start.
Then as a certain percentage of those leads eventually want to learn more about your network marketing business, you reveal it to them.Again this puts you in the position of power, of being the leader and not the follower.
But Tra#c Doesn’t Matter Unless It Converts
And remember, traffic is only half of the equation. You need enough of that traffic to convert to sales to make your advertising cost effective. So you want to be sure your entire sales funnel process is converting prospects into customers before you invest much in paid advertising to send more traffic to the funnel.
Start SmallThis is very important... Always “test small and roll out big”. This means that you should always test your ads on a small scale first. Only after you"ve demonstrated that an ad is cost effective should you “roll it out” in a bigger way by increasing your ad spend.
Without testing and tracking of your results, it "s easy to squander a lot of money quickly. So you need to be aware of how much you"re spending and what is the result of that spending.
This isn "t always as obvious as you might think, especially once you begin to run multiple ads in different locations online. If you"re not sure which sources are providing you with your traffic, or not sure which traffic sources are converting better than others, you will waste money.
