
Your replicated distributor website is probably not especially good at making lead capture a primary focus either. So if you do send a visitor to your site, it"s hit or miss whether or not they will sign up for further information let alone make a purchase. And that means it"s highly unlikely that visitor will ever come back to your site.
If you just spent a dollar or two for that visitor, that "s a real waste of your money. You"d be better off taking the cash out of your wallet and lighting it on fire. (At least you"d save yourself the time and trouble of placing the ads.)
Why MLM Replicated Distributor Sites Don’t Convert Very WellSo why do these replicated sites make such poor virtual salespersons?
To some degree this lack of a sales focus is intentional on the part of network marketing companies. They must always be keenly aware of operating well within the lines of the various laws pertaining to the operation of their business in different states and countries.
So they avoid using some direct sales techniques that are much more common in pure Internet marketing but might be perceived by a government regulator as stepping over the bounds of what is allowed by law.
Instead these replicated sites tend to be “corporate” in nature and are really designed to be informational, to reassure your visitors that there is in fact a solid, professional company behind your opportunity.
Since this is “network marketing” and not pure “Internet marketing” your MLM company intends for you to make the actual sale through your later personal contact with prospects who request more information.