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THE 24 HOUR SEO WORKOUT
THE 24 HOUR SEO WORKOUT
http://www.quantumseolabs.com Page 1

THE 24 HOUR SEO WORKOUT
Contents
Introduction ...................................................................................................................................................................................................... 7
What Is SEO ................................................................................................................................................................................................... 8
How Search Engines Work ............................................................................................................................................................................ 9
Differences between Major Search Engines ................................................................................................................................................. 9
Market share of different search engines (2011) ................................................................................................................................... 10
Keyword Research .......................................................................................................................................................................................... 11
Choosing the Right Keywords ..................................................................................................................................................................... 12
Tips .......................................................................................................................................................................................................... 13
Keyword Density ......................................................................................................................................................................................... 13
Tips .......................................................................................................................................................................................................... 13
Keywords in Special Places ......................................................................................................................................................................... 14
Tips .......................................................................................................................................................................................................... 15
Keywords in URLs and File Names .............................................................................................................................................................. 15
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THE 24 HOUR SEO WORKOUT
Tips .......................................................................................................................................................................................................... 16
Keywords in Page Titles .............................................................................................................................................................................. 16
Important Factors Linked With Page Titles ............................................................................................................................................. 16
Tips .......................................................................................................................................................................................................... 16
Keywords in Headings ................................................................................................................................................................................. 17
A Misconception ..................................................................................................................................................................................... 17
Metatags ..................................................................................................................................................................................................... 17
Off Site SEO ..................................................................................................................................................................................................... 19
Link Building ................................................................................................................................................................................................ 20
Importance of Links .................................................................................................................................................................................... 20
Importance of Diversity in Links .............................................................................................................................................................. 20
Importance of Relevance ........................................................................................................................................................................ 21
Tips .......................................................................................................................................................................................................... 21
Inbound and Outbound Links ..................................................................................................................................................................... 21
Placing an Inbound Link .......................................................................................................................................................................... 22
Tips for Outbound Links .......................................................................................................................................................................... 22
Anchor text ................................................................................................................................................................................................. 22
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THE 24 HOUR SEO WORKOUT
Link Practices to Be Avoided ....................................................................................................................................................................... 23
Content Development..................................................................................................................................................................................... 24
Frequent Adding of Content ....................................................................................................................................................................... 25
Duplicate Content ....................................................................................................................................................................................... 25
New Approach to Content Development ................................................................................................................................................... 26
Improves Authenticity ............................................................................................................................................................................. 26
Brings Back Visitors ................................................................................................................................................................................. 26
Tips for Developing Content ................................................................................................................................................................... 27
Visual Extras and SEO ...................................................................................................................................................................................... 28
Images ......................................................................................................................................................................................................... 29
Animations and Movie ................................................................................................................................................................................ 29
Frames ......................................................................................................................................................................................................... 30
JavaScript .................................................................................................................................................................................................... 31
Static versus Dynamic URLs ............................................................................................................................................................................ 32
Website’s Promotion to Increase Traffic ........................................................................................................................................................ 35
Submitting Sites to Directories and Forums ............................................................................................................................................... 36
Specialized Search Engines ......................................................................................................................................................................... 36
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THE 24 HOUR SEO WORKOUT
Paid Ads and Submissions ........................................................................................................................................................................... 36
Formulas for Getting Your Traffic ................................................................................................................................................................... 37
Formula #1 ...................................................................................................................................................................................................... 38
Choose Targeted Buyers’ Keyword Phrase ................................................................................................................................................. 38
Formula #2 ...................................................................................................................................................................................................... 39
Submit Website to Social Bookmarking Websites ...................................................................................................................................... 39
Formula #3 ...................................................................................................................................................................................................... 40
Ping Your Website ....................................................................................................................................................................................... 40
Formula #4 ...................................................................................................................................................................................................... 41
Blog Posting and Commenting .................................................................................................................................................................... 41
Formula #5 ...................................................................................................................................................................................................... 42
Submit to RSS .............................................................................................................................................................................................. 42
Formula #6 ...................................................................................................................................................................................................... 43
Press Release .............................................................................................................................................................................................. 43
Formula #7 ...................................................................................................................................................................................................... 44
Article Marketing ........................................................................................................................................................................................ 44
Formula #8 ...................................................................................................................................................................................................... 45
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THE 24 HOUR SEO WORKOUT
Video Marketing ......................................................................................................................................................................................... 45
Formula #9 ...................................................................................................................................................................................................... 45
Submit classified ads ................................................................................................................................................................................... 45
Formula #10 .................................................................................................................................................................................................... 47
Create a twitter account for your website.................................................................................................................................................. 47
Formula #11 .................................................................................................................................................................................................... 47
Create A Facebook Account, Group and Page For Your Business ............................................................................................................... 47
Can You Really Handle All That? ..................................................................................................................................................................... 48
To your massive traffic .................................................................................................................................................................................... 49
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THE 24 HOUR SEO WORKOUT
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