goal of a mini E-Book you are launching is simply to generate revenue, you will have to go through the process of finding partners and promoting your new product through pay-per-click advertising, search engine optimization, and word of mouth. In contrast, if you generate traffic and recycle it into long-time relationships via free subscriptions, you can not only turn around and market a product to that list once, but you can do it again and again on a monthly basis. You can also sell advertising space on your list, which means you can sell without having to make any pitches.
The ultimate goal of a mini E-Book might also be gaining joint venture partners. Many people are too short sighted with their marketing to realize what a goldmine this is – but it is. You could create a mini E-Book and allow a wellknown site own in your niche to not only sell your product at a 100% commission, but also re-brand every single affiliate link it. Now, this sounds completely crazy, but it isn't. In the short run, will you miss out? Maybe a little. But in the long run, you will gain significantly from your new partnership.
So what is the ultimate goal of a mini E-Book? It isn't to get short term traffic without recycling and it isn't to generate a quick buck. The ultimate goal of any mini E-Book should be to increase revenue potential in the long run by opening up relationships with business owners and with subscribers.
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