• Customised applications - With a dedicated server, you can provide customised

applications for your customers. For instance, if one of your customers wants to run Oracle, but your host does not provide this as a standard application, then you will be able to install this yourself on a dedicated server. This 'customisability' can be particularly important if you are catering to customers who require specialised applications, or if you are catering to larger customers, who require a dedicated server to manage their traffic loads.