Seven Secrets Of Millionaires by Stuart Goldsmith - HTML preview

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Chapter One

Do You Sincerely

Want to be Rich?

By ‘rich’ I mean in excess of ten million pounds.

These days you are not rich if you have one million. Although not

pocket-change, a million in the bank would merely allow you to live

in moderate comfort for the rest of your days. You would have to be

careful with money. You could not be extravagant. One million in

disposable capital would give you around £50,000 a year in salary

after tax, which is a lot less than a good company director gets. If you

took this salary, the million would slowly be eaten away by inflation

until it was worth just £350,000 (today’s buying power) in about

fifteen years. Hardly a king’s ransom, I think you’ll agree.

One million pounds buys you a decent house in the South of

England, that's all. After you've bought the house, all the money has

gone and there would not be a penny left to furnish it, pay the bills or

for living expenses. No, the days are long gone when becoming a

millionaire was a crazy dream. Being a millionaire is not what it used

to be. A millionaire in 1900 would have the equivalent of one

hundred million pounds in today's money!

Ten million though....ah, now we’re talking sensible money. Ten

million today is worth the same as one million used to be worth in the

1950's. A millionaire really was someone before 1950.

With ten million in the bank you can spend about £250,000 a year

(£20,000 a month) and still have modest growth on your capital, but

you would be in the bottom echelons of the wealthy, knocking for

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Do You Sincerely Want to be Rich?

admittance to the fringes of their outer circle. Interestingly, if your ten

million was ever reduced to one million, you would be described as

‘flat broke’ by your new circle of friends. People would talk about

you in hushed and sympathetic voices. They would turn away and

cough politely as you walked into a room. This would not be

snobbery; just embarrassment and pity for one reduced to such

poverty.

“He’s down to his last million! Oh the poor, poor dear boy!”

The point here is perspective.

When you’ve had ten or a hundred million, this level of wealth

seems normal for you. To be down to your last million really is flat

broke - an horrific state to be in.

In contrast, when you have an overdraft and exist on a pittance,

then a paltry £10,000 feels like a staggeringly large pile of cash - a

gleaming mountain of gold. And a million? Well, this seems

unimaginable; a sum of money which simply cannot be held in the

mind, it is so vast.

It is this sense of perspective which aids the rich person and

hampers the poor. If you have made a few million, how do you think

you view your chances of making it again if you were to lose it? A bit

of a nuisance, right? An irritation. But a ludicrous fantasy? A crazy,

impossible dream? Hardly! So do you think people with this attitude

manage to make a million again if they lose it?

Yes, they do. No problem. Often they do it several times over, if

they are particularly careless with money.

But when you are broke and have never managed to accumulate

more than a fiddling £10,000 in small change at any one time, how do

you think you view the possibility of making a million or ten million?

This appears to be an unscaleable mountain, the dizzy heights of

which tower to infinity above you, a mere mortal. These slopes seem

impossible to climb. You cannot imagine how another person could

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Do You Sincerely Want to be Rich?

have climbed to that lofty peak, let alone the hundreds of thousands,

possibly millions who have done so before you. There are over one

million dollar millionaires in the USA alone. How hard can it be?

Answer: certainly not impossible.

In your more frustrated moments you feel these people must have

somehow cheated and caught a ski-lift to the top or been airlifted to

the summit. Yet you know this cannot be true. A few might have

sneaked to the top by subterfuge - but a million or more? Not likely.

The truth is that such a large a horde of people have tramped this

path to the summit that they have left a deeply worn channel for you

to follow if you care to.

Look upwards and you will see a long queue of people waiting for

their turn at the peak. It’s very crowded up there. Yet your doubt

alone prevents you from following. You don't really believe you can

do it.

In contrast, those who have made it and lost it know with 100%

ice-cold certainty that they can make this kind of money again.

They’ve done it once; they’ll do it again if need be. It is this certainty

which allows them to repeat their previous success. Sure, they have

some technical knowledge and experience which comes in handy the

second (or third) time around, but the real secret is their belief.

They believe they can do it. Actually, they know they can do it.

The poor person is filled with doubt and indecision; this prevents

them from taking action. They are afraid to fail when really, they have

nothing to lose.

If you’re broke, what can you lose? Nothing.

Only Fear Holds You Back

Raw, naked fear takes many forms. One form is in the statement:

“I don’t want to be rich.” Doubtless there are people for whom this is

true, but I have never met such a person. I have met many people who

have told me this lie, but they are exposed immediately. Most of them

do the lottery!

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Do You Sincerely Want to be Rich?

I have yet to meet a person who would turn down a lottery win of

ten million because ‘they didn’t want to be rich.’ A more honest

statement would be: “I want to be rich, but I’m not prepared to pay

the price to become wealthy.” Fair enough. At least that’s coherent,

and I'll be talking about paying the price in a later chapter. But “I

don't want to be rich”? Come now!

So I have a question to ask you and I think at this stage of your life

you owe yourself the answer:

Do You Sincerely Want to be Wealthy? One Million Plus?

It’s a simple question. Think for a short while about the changes it

would make to your life. Imagine winning several million pounds on

the lottery. What would change? Would your life be better?

Time’s up!

If you need more than five seconds to think about that one, you’re

in trouble! Of course life would be better. At the very least you would

have more choices.

It would be fun, exciting, invigorating, powerful, wonderful.

Forget those 'where are they now?' lottery winning misery stories

slopped out for the TV viewing masses. You know, the stories about

how they blew all the cash on 'toys,' got divorced, ruined the ‘kiddies’

and lost all their friends. Now they wish they’d never had the money.

(Close up of bleached-blonde, hard-faced mum with a tear trickling

down one cheek. “We was ‘appier when we ‘ad nuffink. At least we

‘ad each uvah. That money was a curse, that’s what it woz. A curse I

tell you. If I won again, I’d give it all away so help me gawd...”)

Forget all that. These stories are part of the conspiracy to keep you

poor. In real life, money makes a big difference. It can’t buy you

health and it can’t guarantee you genuine success in human

relationships, and it cannot ensure happiness (that is an internal state)

but it certainly improves your chances in all of these things, and the

rest is yours for the asking. And by the way, in case you hadn’t

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Do You Sincerely Want to be Rich?

noticed, poverty doesn’t do a lot for your health or happiness either,

and lack of money has certainly destroyed millions of marriages over

the years.

The 'Money Isn't Important' Fantasy

Please don’t give me any excuses about ‘money not being

important to you.'

That’s an excuse to evade the raw, naked fear which grasps your

lily-livered soul whenever you think about what it might take to make

some!

If money isn't important to you why are you reading a book with

the title '7 Secrets of the Millionaires?'

People cling to their grim, impoverished existence out of fear, and

then justify their cowardice by claiming that money ‘isn’t important,’

that their aims are ‘more spiritual’ or that they would rather be poor

than have all that ‘hassle.'

This is often a lie.

If you have ever done the lottery or bought premium bonds then

you are making a definite statement. You are saying: “I want to be

rich.” What other reason could you possibly have for indulging in

gambling like this? You cannot evade the answer; it is your desire to

be obscenely wealthy. This desire is good, although the method is

terrible!

How can you make such a strong statement (“I desire to be

wealthy”) and then do absolutely nothing whatsoever about it other

than indulge in long-odds games of chance? It’s hard to reconcile

these two positions, isn’t it?

The point is not to accumulate money for its own sake. Money is

an enabling force. It allows you to be the real you; to go wherever you

want to, to achieve whatever you desire, to actualise your dreams.

It allows a life of power as opposed to a life of quiet desperation

and hopeless mediocrity. I am passionate about living a life of power.

It unsettles me to see non-achievement in others - particularly those

with ability.

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Do You Sincerely Want to be Rich?

We only have one life. This is it. Forget that afterlife and heavenly

paradise stuff. If you believe this, you’re dreaming. This is not a

rehearsal. This is the real thing - and it’s wonderful, so how can

anyone squander this limited resource by trudging around the same

tired-old treadmill, year after year?

The answer is - inertia.

To become rich you must change, and this means breaking the

bonds of inertia. Inertia is defined as 'The inherent property of matter

by which it continues in a state of rest or uniform motion.' The

‘motion’ being, of course, on an entirely predetermined track. To

change the course of a planet or a speeding asteroid or to get a lazy

donkey walking (now why did that analogy pop into my mind?) you

need to apply a force. The force causes a change in direction and

speed of motion.

For you, this means a life-change which will take you to new and

exciting shores in the future.

What is the nature of this force which will effect a change in

direction?

The Power of Your Will

It is the force of your will which does this. Inertia stifles your

willpower and saps it of its strength. Hours, days weeks and even

years are spent in drifting through a life divided between work,

sleeping, socialising, watching TV and shopping at the supermarket.

You cannot release yourself immediately from this now, today.

Why not?

Because your life has a certain inertia. Like a supertanker it cannot

be diverted from its course immediately. To change course, the

steering wheel must be turned by an effort of your will, and then after

a few weeks or months, your life will start slowly to change for the

better as it settles into its new course.

The trick is this; knowing about the time-lag between steering

wheel movement and actual course change, you need to start turning

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Do You Sincerely Want to be Rich?

the wheel early. This means as soon as possible, preferably now,

today, after you have put this book down.

Now I want to ask you another question, presuming you have

answered "Yes, I want to be wealthy" to the first question. It's a more

difficult question:

"Are you willing to pay the price?"

I’ll discuss what the price is in a moment, but first let me state that

if you are not willing to pay the price you need to adjust your mindset

immediately and accept the fact that you will never be wealthy, luck

to one side. You should not waste any further mental energy

fantasising about this, or saying “one day...” Just forget about it. Put

big money out of your mind forever and be happy with what you have

got.

This is a perfectly valid position to take.

You don't have to be rich. It’s not mandatory. I am just asking you

to stop pretending. If you’ve decided not to pay the price, then fine -

just stop talking about it any more; it’s boring. It's like saying "One

day I'm going to climb Everest," and repeating this over and over for

thirty years to anyone who will listen, but never taking a climbing

lesson or even finding out where Everest is. Everyone around you

knows this is a fantasy and will roll their eyes when you trot it out

again for the fiftieth time.

One more reality check for you if you answered "no" to the

paying-the-price question.

"Is it genuinely that you don’t want to pay the price to become

wealthy, or is it that you are scared?"

Think about that one for a while...

Now think about it again.

If it is just fear that is holding you back I would urge you to

conquer this and push forward. Growth is everything. Fear stops you

growing. Every time you overcome one of your fears, even a small

one, you grow. Every time you succumb to a fear, you die a little.

Start developing a Warrior attitude. What can you lose, really? Not

a lot. What can you gain? Everything you ever dreamed of. The

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Do You Sincerely Want to be Rich?

lifestyle you always wanted. Absolute financial security, fun, power,

achievement, comfort, respect, large shiny metal things with knobbly

bits on the end which go 'woosh, woosh' when you wave them around

above your head. Anything... And what’s stopping you? An itsy-bitsy,

pathetic little fear which you are too timid to overcome. Pah! You

don't deserve a shiny metal thing with knobbly bits on the end, and

I’m not lending you mine!

Paying the Price

So what is the price you have to pay? I will tell you more in

chapter six, but meanwhile, here is a taster:

The price involves devoting a reasonable chunk of your life to the

project of making money. Probably at least ten years, more like

twenty. Obviously some have done it in less, but very few. It takes

this long to learn how to do it. Actually it could take half this long if

you were prepared to listen to the advice of those who have done it

before you, but few are willing to do this. Anyway, it is hard to learn

from the mistakes of others - we learn best from our own mistakes.

This means that you must love whatever it is you are going to be

doing to make this money.

This cannot be a twenty year prison sentence. It just won't work.

You cannot mortgage your present for some future benefit twenty

years down the line. You cannot do something you hate whilst

persuading yourself that it will be worth it in a couple of decades

when you retire. Forget it. You won’t last three years, let alone

twenty. That job will eat you up long before then.

To make a few million you need absolute dedication to the task at

hand. This means love for your work and belief in what you’re doing.

If you can achieve this you’ll have a great working life and make a

ton of money. This is something worth going for, I think.

Do it Just for Fun!

This will sound strange but I believe you should have a go at

making a few million just for the fun of it. People who have a one-to-

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Do You Sincerely Want to be Rich?

one consultation with me will know that I am fond of asking: “What

other plans do you have, apart from trying your very hardest to be all

you can be, to fight to dare and to win?”

Let me ask you - what other plans could you possibly have that are

more pressing than this? Flipping mags? Watching some more TV?

Drinking down the pub? I’m anxious to hear them...

Surely there is only one plan worth having? At least it seems that

way to me. The only plan a rational human being can have is to be all

you are capable of being. To push the limits and keep growing until

the day you die. To try for that next goal - to shoot for the bigger

dream. This is a masterful life. A life filled with power. A life worth

living.

But there is a price. The price is a busy life with little time for

standard relaxation of the sort engaged in by the poor in pocket and in

spirit. It is a ‘full to bursting’ life with your energies and talents

directed purposefully towards positive goals. I'll have a lot to say

about goals and dreams throughout this book. It is a focused life in

which you work very hard on things which matter.

That's one price you will have to pay. There are others...

You will be a driven person going from project to project.

You will be endlessly fascinated by life and challenges.

You will take on too much.

Your social life will not be good because you will be unwilling to

squander the endless hours it takes to maintain the dozens of

friendships and acquaintances craved by the insecure. That’s the truth.

Most people will not understand you. They can’t understand why

you don't want to waste hundreds of hours chatting, drinking, reading

tabloid newspapers and watching soap-operas.

What else?

Ah yes, I forgot to mention that almost the entire world will be

against you. Most people will consider you ‘lucky’ to have made

some money. To them, making money is a purely random event

which happens accidentally ‘to’ someone for no effort on their part.

They spend their lives sitting around waiting for this miracle

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Do You Sincerely Want to be Rich?

to happen to them. When it happens to you, and you get 'lucky' (after

twenty years of solid effort) many people will be jealous.

You will lose a lot of friends.

When you become wealthy, it is just too hard for your friends to

cope with because the implication is that they could do it too - and

that would mean work and effort. That’s bad news. They'd rather

avoid you or bring you down than be faced with your silent

accusation every day.

The state is against you too.

They loathe wealthy people because wealth brings personal power

and individual freedom. The state detests it if a worker drone has

personal power. They prefer faceless production units hovering in a

no man’s land of false hope, kept just above the absolute poverty line

by confiscatory taxation. The burden is carefully calculated to stop

just short of causing people to riot in the streets. It is designed to

allow people to have some small hope of dragging themselves out of

debt one day, or being able to pay the daily bills.

They do not like strong-minded, wealthy individualists. They will

seek to break you down to drone status if you ever threaten to get

above your station.

When people are broke, they are part of the tacit conspiracy which

gives others the mandate to loot at their command. They give their

silent permission because, let’s face it, they are net recipients of the

loot. Perhaps this was you, too? But when you have some real money,

the jackboots are marching down your drive and it is your door which

is being kicked in. That’s a different (and non-transferable)

experience.

You’ve got that one to come...

When you try to accumulate money, strangers will stretch out their

hands and claim ‘their’ share of your money - and their demands are

backed by legalised state violence. Resist and you will be jailed.

Your protests fall upon deaf ears.

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Governments operate through the tyranny of the majority.

Whatever most people clamour for, that’s what is given. Anyway

you’re ‘lucky’ to be wealthy, remember? This was not caused by any

action on your part. It’s just a random event which happened ‘to’ you

- or so everyone seems to think, and so it's only 'fair' that your wealth

is confiscated and distributed to the needy.

All this, and more will be your lot.