It should be obvious that simply waiting for a visitor to return on their own is not a good strategy. The chances of that happening are slim because there is so much competition for your visitor"s attention online.
If on the other hand you capture that visitor as a subscriber it is a completely different situation. You can continue to communicate with that visitor at will, for as long as he or she is willing to remain a subscriber. You will then have turned that visitor into a potentially valuable asset rather than just a flash in the pan one time visit.
Back in the pre-Internet days when a list meant a physical mailing list, it was expensive to remain in contact with your customers and prospects. To send a mailing to 10,000 names meant spending many thousands of dollars, and that was just for a ONE time contact. Now you can email an unlimited number of people as often as you wish for practically nothing.
How amazing is that?Do Something Everyday to Build Your List
The key to list building is to choose several different methods and do something everyday to put those methods into action. As you get comfortable with different methods you can go on to add others to the mix.
But again, the key is to take regular action. Here are just some of the ways you can build your list online and off.
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