Facebook increasingly is becoming a more and more powerful force in the social media world. The following you develop here can help you expand your brand. This is not a place to make sales offers directly (as you can on your email list), but it is a place where you can provide pathways for your followers to find their way back to your offers.
In Chapter 6 I"ll cover some basics of how to advertise effectively on Facebook.Your YouTube Channel Subscribers
Like Facebook, YouTube is a place where you can build a list of followers who are interested in your content. You shouldn"t sell directly on YouTube as your visitors are there to be entertained, to learn and to enjoy themselves. So you should focus on providing useful video content that satisfies these objectives.
But you can offer your viewers pathways back to your offers, in the form of a link to your blog or other URL.In addition to distributing your video content via your YouTube Channel, a good strategy to expand your subscriber list is to make comments about videos that relate to yours. This exposes your own videos to more viewers, who in turn may become subscribers to your channel.
Your Other Social Media FollowersThere are countless other social media sites besides those I "ve mentioned here. But don"t feel that you need to be everywhere at once. Some have not developed to the point where they"re worth the trouble. And for the rest it"s simply too much to expect to be able to keep up with them all.
I recommend that you start with Facebook, YouTube, Twitter, StumbleUpon and Digg, which as I write these words are among the most influential. The social media