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Properly used, lists can truly be powerful tools of marketing. No matter that a good list can take time, and a little effort, in order to maintain - at the end of the day the profit that it would be able to obtain would make it all worthwhile. Forging a strong relationship with your list will give you benefits in every area of marketing. Once your list is thriving, there is no reason whatsoever why the profits should not be rolling in as well. The Expert Guide to Opt-in List Building is a great walk though for any new online marketers wanting to make money fron their list A.S.A.P!