Search Engine Theory, Optimization and How Do Search Engines Work? by Smokey T. Johnson - HTML preview

Part 1

Introduction to Search Engine Optimization.....................................3

How Search Engines Work...........................................................5

Stumbling Blocks for the Search Engines.........................................8

Keyword Research...................................................................10

On-Site Optimization...............................................................16

Meta Tags.............................................................................20

Sitemaps..............................................................................21

Blog Optimization...................................................................22

Permalinks.....................................................................23

Titles............................................................................24

Pinglist..........................................................................26

Wordpress Plugins....................................................................27

Search Engine Optimization-All-In-One....................................27

Google XML Sitemap..........................................................28

Related Posts...................................................................28

Robots Meta....................................................................29

WP-Cache.......................................................................29

Off-Site Optimization................................................................36

Forum Marketing...............................................................37

Blog Commenting..............................................................38

Article Marketing..............................................................39