Book Description HTML
A milestone of remarkable significance was reached earlier this year: the total page views on Facebook exceeded that the total page views of sites indexed by Google. This event has tremendous implications for anyone running an online business. Facebook is one of the primary beneficiaries of this powerful trend. Users have voted with their feet and adopted the new model of the Internet by doing more on more of their online business using Web 2.0 properties such as Facebook. The purpose of this e-book is explore the unique unique commercial possibilities available on the Facebook platform.