Business Bloggers Manual by Arsenio San Agustin - HTML preview

Business Blogger’s Manual: How To Increase Your Business Income With A Blog

Business Blogger’s Manual

How To Increase Your Business Income

With A Blog

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Business Blogger’s Manual: How To Increase Your Business Income With A Blog

Table Of Contents

Introduction......................................................................5

Setting Up A Blog...............................................................6

Cost Of Running A Blog......................................................6

Time...........................................................................7

Energy........................................................................7

Passion.......................................................................7

Money.........................................................................8

Emotions.....................................................................8

Benefits Of Having A Business Blog....................................9

Marketing & PR.............................................................9

Establish Expertise........................................................9

Direct Communication...................................................10

Control Of Information..................................................10

Collaboration...............................................................11

Credibility....................................................................12

Content.......................................................................12

Frequency Of Posts............................................................12

Types Of Posts.............................................................13

Blogging Yourself..........................................................14

Ongoing Contributors....................................................14

PLR............................................................................14

Guest Posts.................................................................15

Ghostwriters/Bloggers...................................................15

Marketing..........................................................................16

Commenting................................................................16

Social Media................................................................16

Advertising..................................................................17

Ad Space On Other Blogs...............................................18

Adwords......................................................................18

Text Links....................................................................18

Paid Reviews................................................................19

Giveaways...................................................................20

Competitions................................................................20

Mailing List..................................................................21

Getting Traffic....................................................................21

Types Of Posts That Attract Traffic..................................21

Directory Submission....................................................22

Search Engine Friendly Posts..........................................23

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Business Blogger’s Manual: How To Increase Your Business Income With A Blog

Keywords....................................................................23

Search Engine Optimization............................................23

Guest Posting...............................................................24

Press Releases.............................................................25

Blog Interviews............................................................25

Blogging Etiquettes............................................................26

Mind Your Manners.......................................................26

Treat Your Visitors Well.................................................27

Return The Favor..........................................................27

Sustaining Your Blog..........................................................27

Make A Content Plan.....................................................27

Marketing Plan.............................................................28

Blogging Myths..................................................................29

Increasing Income Through A Blog....................................31

Selling Services & Products............................................32

Affiliate Programs.........................................................32

Using Adsense..............................................................33

Selling Text Link & Sponsor Ads......................................33

Offering Consultation Services........................................34

Referrals.....................................................................35

Testimonials................................................................35

Word-Of-Mouth............................................................36

Recommendations........................................................37

Reviews......................................................................37

Citation.......................................................................37

Conclusion.........................................................................38

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Business Blogger’s Manual: How To Increase Your Business Income With A Blog