Mobile Marketing Basics for Local Business by Ric Clark - HTML preview

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Chapter 7: Enough Fluff Ric!!

Give Me the “Bottom Line”

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Here it is:

*   Decide if your marketing efforts need to be upgraded

*   Figure out exactly what your marketing goal is

*   Decide if mobile marketing is needed for your business

*   Get a couple of “Free Consultations” from professionals

*   Figure how much of your time and budget you can commit

*   Craft a plan of action

*   Launch the plan

*   Evaluate the results

*   Make adjustments

*   Don’t stop! Keep going and be consistent

If you get busy, be creative, stay consistent and invest a little time and budget in mobile marketing efforts I can assure you that you will see increases in customer acquisition, retention, spending and satisfaction.  This should all translate to more success happiness for you!

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