Local Citations Workbook by Dennis Yu - HTML preview

Types of Local Citations

There are six types of citations:

1. Master Citations: Foundational citations from authoritative sites like Google

Business Profile or Foursquare.

2. Niche-Relevant Citations: Industry-specific directories that target your

niche audience.

3. Location Citations: Appear in local directories like TripAdvisor.

4. Social/Profile Citations: Mentions on social media or professional sites like

LinkedIn.

5. Structured Citations: Citations with NAP data on directories and social

profiles.

6. Unstructured Citations: Contextual mentions in blog posts, forums, or

press.

Step-by-Step Local Citations Checklist

☐ Create a dedicated Google Account.

☐ Read and understand all business information.

☐ Sign up on local directories using Your Google Account

☐ Verify Your Information Using Your Google Account.

☐ Click 'Add Listing' or 'Add Business' and fill out your business information in the form.

☐ Add correct NAP (Name, Address, Phone number) information.

☐ Link your website and social media pages.

☐ Add business description.

☐ Upload images of your business.

☐ Select the relevant business category.

☐ Verify all information is correct, and you're done.

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