Posted:Tue, 17 Nov 2015 10:00:56 +0000
If you have the desire to become the top SEO scientist of 2015, the first thing you need to do is to be more creative and open to some out of the box strategies. Being too conventional and always thinking in a rational way will not work anymore. Start questioning and stop accepting anything without proper validation, even if it comes from Google. This way you can avoid assumptions that are outdated.
When it comes to SEO, often you cannot get answers to all of your questions. Google will not tell you the exact signals its algorithm catches. Their response is that the algorithm is based on over 200 factors and you may never know which the most significant one is. Thus, SEO highly relies on guesswork and a good SEO scientist usually has a lot of experience and a good track record. This is where data analysis comes handy and plays an important role in figuring out the things that have some significant correlations and affecting the SEO.