Three Proven Ways to Make Money Online HTML version
Handy checklist for Using Traffic Exchanges
Track Everything. Every business has to keep a check on its marketing efforts,
it’s essential that you track all traffic generated by Traffic Exchanges.
How can I track my efforts, you may be wondering?..........tracking can be done
using a tracking service which you pay for monthly, or by using tracking software
that you purchase and install on your server. Whatever option you choose, be
sure to find a solution that will give you as much information as possible. Many
will tell you how many clicks you get, how many are unique visitors versus return
visitors and where they were referred from. Some even give you conversion
information by telling you which visits resulted in sales........so basically, the more
information the better. So conduct research, before parting with your hard
Get to Know Your Audience. The prime goal of everyone using Traffic
Exchanges is to have their own pages seen. Just like you, they all want to drive
traffic to their sites. This means that you have to make the effort to develop
creative, eye-grabbing pages to entice them to take action. Just using the same
affiliate stuff that everyone else is using will not get you far.
Ensure Your Page Loads Quickly. Now these next sentences are very
important to you. Read them through a second time if necessary......your
website design and the time it takes for the website to load are very crucial when
using Traffic Exchanges. Your page will never be seen if your site takes 15
seconds to load and the exchange rotates the websites every 15 seconds. You
want to have at least a 10-second viewing window to give the surfing exchange
member time to respond to your offer.
Make Use of Simple Splash Pages. Because time is crucial, it makes sense to
send surfers not to your home page, which provides too much information, but to
a splash page. This is a page that does not require any scrolling. It’s purpose is
to be short, concise without the fuss. It would normally consist of a killer
headline, a clear list of benefits and a simple call to action. You want your visitor
to be able to make a quick decision whether to ask for more information or pass
on your offer.
Include a Persuasive Call to Action. You need to be aware that you need to
tell the customer what to do next. So make sure the page has a clear “call to
action”. The action could be to join your newsletter, request your free ebook or
take some other action. Make it crystal clear to the surfer what they need to do.
Capture Their Contact details. Try to offer visitors something in exchange for
their email address. This gives you permission to contact them at a later date
and introduce them to your products and services.