Three Proven Ways to Make Money Online HTML version
CPA Affiliate Marketing - Receiving Commission without
You may be asking, what on earth is CPA Affiliate Marketing? Well, CPA Advertising
is the short-form for 'Cost Per Action Advertising'. All this means is that an affiliate
receives a commission ever time a person responds to the advertising they have
placed, by completing the desired action, which is normally putting some kind of
personal data into a registration form. For example, it could be simply providing their
name and email address – or it could be something more involved, like accepting a
free trial offer for a product.
CPA marketing is quickly becoming a leader in providing the most cost-effective way
to advertise online. CPA is sometimes referred to as PPA, or Pay Per Action. This
approach creates a system in which the affiliate doing the marketing for the company
earns a commission each time they direct a prospect to the company’s website, and
the prospect then goes on to complete the specified activity.
The business itself must decide what kind of action it wants its potential customers to
take. As discussed, that action could involve filling in a short form to obtain
information about the product or services provided by the company, or just signing
up with the company’s website. The commissions paid to the affiliate will vary,
depending on the action carried out by the potential customer.
When a CPA campaign is started, the business will pay out the agreed amount to the
CPA affiliate, each time a prospect follows the link to the targeted website, and then
goes on to complete the specified action or activity. In this way a business is able to
build up a list of prospective customers..........and as we all know, lists of potential
customers are advantageous to any company.
In building up an advertising campaign using CPA, a business can yield vast
amounts of traffic for its website. This of course is always under the terms of the
campaign, as it will only pay a commission when a prospective customer completes
the desired action whilst at their website. In other words, the business only pays for
results, not just traffic.
The major advantage for an affiliate involved in such a program over conventional
sales affiliate marketing is this: In sales, the affiliate doesn't get the commission
unless a person actually spends money and buys something – and then they have to
worry about returns. However, the affiliate who is running a CPA campaign, earing
his or her commission is much easier: the prospective customer has to to simply
agree to provide the requested information, or accept a free trial offer, or download
some free software, and then commission is received! Wow.