How to Combine Your SEO with Pay-Per-Click Advertising Campaigns HTML version
2. Search Engine Optimisation: How to Get a Good
Position on the Internet?
So you want your website to be on the first page of every Search Engine? You can influence your
search engine visibility by yourself and it is much easier than you expected. The best way to have
a good position on Internet search engines is to combine your advertising campaigns (Google
Adwords, Yahoo! Search Marketing or Microsoft AdCenter) with SEO (Search Engine
Optimisation). Thus, by implementing a good SEO strategy, you can significantly increase both
the number and quality of visitors.
SEO means that your Web site is "optimised" for search engine results, meaning that, ideally,
your Web site will come up as one of the first 10 sites when people search for keywords pertinent
to your business. This is essential to your web site traffic which can then lead to further sales
For example 3R Sales and Marketing managed to dominate the Google listings for more than one
month and they did it themselves, without any external help. Here you can read more about how
they did it: Does SEO Marketing Really Boost Sales?
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