Building a Brand is Like Building a House - PDF

Building a Brand is Like Building a House
Over the years I've had a lot of conversations revolving around branding. So I've come up with a simple metaphor to help explain it.'Building A Brand Is Like Building A House' is a free digital ebook that aims to simply and tangibly explain the different aspects of branding.
This is only PDF preview of first few pages of Building a Brand is Like Building a House by Roger Lindeback. Please download the full version to read the complete book.
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