Web Business Architecture Blueprint by Tony Murphy - HTML preview
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3 Web Graphics
Your website needs to look good so you need to have a good understanding of web graphics. If you decide to produce your own make sure that you don't overdo the number of graphics on your website and also be warned that its very tempting to spend too much time making your graphics look better than they really need to be. Keep it simple.
In addition to the above 3 essential skills the one or more of the following will be needed for the more complex sites: