1001 Newbie - Friendly Tips by Bob McElwain - HTML preview
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Chapter 6
Ezines And Your Bottom Line
Do You Publish An Ezine? - It's a great way to stay in touch with customers and it lends credibility to you.
Growing Your Subscriber List - As with all else in growing a website, be prepared to spend some time.
Free Emailing Services And Passwords - The four free services require a password and confirmation, which can hurt.