The Webmaster Business Master Course by Mark Frank - HTML preview

PLEASE NOTE: This is an HTML preview only and some elements such as links or page numbers may be incorrect.
Download the book in PDF, ePub, Kindle for a complete version.

1. Introduction

Every day, thousands of people think about starting their own Webmaster business. Some want to break away from the daily drudgery of working for someone else. Some crave the flexibility of working from home. Some need to supplement their main income. Some feel they are ready to expand their services beyond their circle of contacts. Still others… the list of personal reasons could go and on.

But here’s the catch…

 

Every day, most of these people do nothing but dream.

The Webmaster BUSINESS Masters Course was written for Webmasters who are ready to stop dreaming and start building a home-based Web site design business.

That’s you!

Perhaps you are presently employed full-time/part-time in the field. Or perhaps you design sites for relatives, friends or associates as a favor in your spare time. It doesn’t matter. You already know, based on current and past experiences, that consumer demand for Webmaster services is substantial and that it’s not about to evaporate anytime soon. You are definitely not embarking on a highrisk business proposition.

On top of that, you will have all of the advantages of working from home…

no office to rent
no boss telling you what to do
flexibility to pick your own hours
ability to generate income in your living room
and the biggest advantage of all, you’re the person in charge. You decide how, when and where you want to work.

The Webmaster BUSINESS Masters Course will get your business rolling in the right direction. It gives an insider's view into some of the variables involved in setting up a business, creating a contract, working with clients, and other important operational aspects. This Course will help you avoid common problems and mistakes, the kind that cost you time and money.

Please note… The Webmaster BUSINESS Masters Course won’t teach you how to design Web sites or help you layout pages or show you any cute HTML tricks. You must already have that under control or you wouldn’t be getting ready to hang out your business shingle.

The Webmaster BUSINESS Masters Course will, however, help you establish your business on solid footing and position yourself as a successful independent designer.

How?

 

A quick overview of the Course will answer your question…

Chapter 2 - The First Steps
Start off on the right track. Use the guideline provided to develop a business plan that will keep you on the path to success.

Chapter 3 -- Web Site Marketing Secrets
The focus in this chapter is on niches. You will also discover some marketing secrets that will change the way you look at Web sites.

Chapter 4 -- Designing for Success
Get the most of your design time and learn about some very effective tools for creating the kind of results your clients will love.

Chapter 5 -- Attracting Clients

 

No clients… no business. Effective advertising is the key to pulling in contracts.

Chapter 6 -- Dealing with Clients
Your “people skills” are just as important as your design skills. Use communication tools and techniques that will help you build a positive relationship with clients.

Chapter 7 -- The Legal Stuff… Proposals and Contracts
A Webmaster business is built upon contracts. A good proposal can make the difference between working and not working.

00001.jpgJust one more thing before we launch into the Course…some brief introductions.

 

You first…

If you are reading this, chances are you fall into one of three categories… Category #1 -- You like designing Web sites and you want to do more of them. In your Net travels, you have found lots of material on site design. But you have come to the realization that there is a real shortage of information on the “business end” of things.

You also like the thought of having your own business, working from home, and getting paid to do something you like.

Category #2 -- You have already started your own Web site design business (either formally or informally) but it isn’t going as well as you had hoped. You know that others are doing this successfully, but you just haven’t quite figured out how to make your business work. You just need a little direction and someone to hold you by the hand until you get the hang of things.

Category #3 -- You already have a successful design business and you want to pick up a few additional tools, tips and techniques to make things go a little smoother.

Whatever your category is, welcome to The Webmaster Business Masters Course!

And now, let me introduce myself. My name is Mark Frank. I have been operating my own home-based Web site design business since 1998 (forever in Internet time!). When I started my business, I had no experience running a small business and I had only designed a couple of Web sites. Even so, I was able to incorporate my business, put up a promotional Web site, and generate income from a computer in my kitchen.

I read everything that I could get my hands on, about design, business, working at home, etc. I took classes at the local community college in design and business. I also made every mistake I could possibly make (honestly, some of them I repeated two or three times).

As a result, these positive and negative experiences taught me loads of valuable lessons. I even wrote these lessons down in a book, “Start Your Own HomeBased Website Design Business.” I am sharing some of them in The Webmasters BUSINESS Masters Course but there are many more outlined in the book. (Additional details about the book are available at the end of the Course.)

I don’t claim to be the world’s greatest expert on this stuff. However, I have been where you are now and I have found a path that will also take you where you want to go. I can tell you what to do to get started on the right foot, and better yet, I can help you stay out of trouble by telling you what not to do.

00001.jpg

So, follow the valuable guidance offered in The Webmaster BUSINESS Masters Course. Not only will you receive answers to questions you might have, you will also receive answers to questions that you didn’t know to ask.

As an added bonus, the Course will point you towards an excellent businessbuilding resource, called Site Build It!. Its comprehensive system of tools will help you deliver traffic-generating, successful sites (good for your clients’ business) in less time and with a profit (good for your business).

Now that our introductions are finished, let us get on with the Course… 00002.jpg