Building A Personal Brand For Business by Michele Davis - HTML preview

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Table of Contents

Chapter 1: What Is a Personal Brand?

Chapter 2: Why Build a Personal Brand

Personal Branding Allows You to Stand Out from the Competition

Personal Branding Allows You to Charge a Premium Price

Personal Branding Highlights Your Expertise

Personal Branding Allows You to Attract Your Ideal Audience

Personal Branding Puts You in Charge of the Narrative

Personal Branding Increases Your Visibility

Personal Branding Shapes What Content You Share

Personal Branding Connects You With More Individuals

The Power Of A Personal Brand

Chapter 3: How to Build a Personal Brand

Step #1: Determine Who You Really Are

Step #2: Determine What You Want to Accomplish

Step #3: Identify Your Target Audience

Step #4: Determine Your Unique Value Proposition

Step #5: Start Treating Yourself as a Brand

Step #6: Optimize Your Website

Step #7: Develop Your Content Strategy

Step #8: Constantly Add Value to Your Audience

Step #9: Build a Community

Now Is the Time to Build Your Brand

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