31 Days to a Better Business in 2014 by Marey Hoeppner - HTML preview

Create Your Own Soapbox

Many businesses now create presences on

and ownership over it.

Facebook and Twitter and Google Plus as a

way to get involved in conversations about

I’d been a moderator in a small business forum

their businesses, and to communicate with

on Yahoo Groups back in the days before

others who might be interested in similar

Yahoo acquired eGroups in the late 90s, and

topics. I think that’s a really good idea, but

after the merger, they transformed it in ways

there’s nothing quite like using a site that you

that made it slow and hard to use. We left

have more control over to hold conversations

our Yahoo Group behind to create a forum

like that. You have more control over what’s

that we hosted ourselves, and it grew into a

published, and can take more responsibility

highly visited and respected forum on web