Advertising for 2018: 101 Ways to Advertise Your Business Online and Offline by Makhou Gueye - HTML preview

TABLE OF CONTENTS

1 INTRODUCTION

2 HOW IS ADVERTISING DIFFERENT IN 2018?

STAND OUT OR NEVER BE KNOWN

IMPORTANT MESSAGES IN 2018

CREATE AN ADVERTISING PLAN

AN EFFECTIVE ADVERTISING PLAN FOR 2018

TACKLES A WIDE RANGE OF MEDIUMS AND IT

DELIVERS A CLEAR MESSAGE. IT ALSO PROVIDES

CONSUMERS WITH A CLEAR SOLUTION TO THE

EVER-POPULAR QUESTION, “WHAT DOES THIS

BUSINESS DO FOR ME?”

3 WORD OF MOUTH IS STILL KING

#1: FOCUS ON CUSTOMER SERVICE

#2: LOCAL OFFERS

#3: BE ACTIVE IN THE COMMUNITY

#4: SPONSOR LOCAL ACTIVITIES

#5: ASK FOR THE RECOMMENDATION

#6: ASK CUSTOMERS TO COMPLAIN

#7: KEEP THE PROMISES YOU MAKE

#8: DO MORE THAN THE MINIMUM

#9: SATISFY THE UNHAPPY CUSTOMER

#10: AS FOR REPEAT BUSINESS LATER, TOO

#11: LOOK THEM IN THE EYE

4 FREE WAYS TO ADVERTISE YOUR BUSINESS

# 12: GOOGLE LOCAL

#13: GOOGLE COUPONS

#14: CHECK OUT YELLOW PAGES ONLINE

#15: GET ON YAHOO LOCAL

#16: GET REVIEWS ON YAHOO LOCAL

#17: SEND OUT PRESS RELEASES

#18: TRADE WITH OTHER BUSINESS OWNERS

5 BUILD A WEBSITE

#19: BUILD A WEBSITE

#20: GET YOUR WEBSITE LISTED IN SEARCH ENGINES

#21: USE SEARCH ENGINE OPTIMIZATION

#22: KEYWORD RICH TITLES

#23: WRITE AN EFFECTIVE META TAG

#24: LOCAL.COM

#25: CRAIGSLIST

#25: GET A BLOG

#26: SET UP A NEWSLETTER

#27: REGULAR EMAIL CAMPAIGNS

#28: ALERT EVERYONE THROUGH A PRESS RELEASE

#29: RUN A CONTEST

#30: GET IT PRINTED

6 SOCIAL MARKETING AS ADVERTISEMENT

#31: LINKEDIN

#32: FACEBOOK

#33: MYSPACE

#34: VISIBLEPATH

#35: SOFLOW

#36: ORKUT

#37: TWITTER

#38: DIGG.COM

#39:YOUTUBE.COM

7 FOCUS ON SEO

#40:  HEADERS

#41: KEYWORD PLACEMENT

#42: KEYWORD DENSITY

#43: HYPERLINKS

#44: WEBPAGES

#45: FOCUS ON THOSE KEYWORDS

#46: GET LINKS IN

#47: LINK YOUR SOCIAL NETWORK SITES

#48: LINK HOW TO ARTICLES

#49: HUBPAGES (FORMER SQUIDOO)

#50: HUBPAGES

#51: NETWORK FOR LINKS

#52: EZINEARTICLES.COM

#53: OTHER ARTICLE DIRECTORIES

#54: FORUMS YOU VISIT

#55: ANY PLACE ELSE

#56: DO NOT FORGET EMAIL

8 WORK THE BLOG

#57: POST REGULARLY

#58: INTERACT WITH OTHER BLOGS

#59: WRITE A GUEST POST

#60: BE UNIQUE

#61: PLACE A BOOKMARK TOOL

#62: BECOME A RESOURCE

#63: CREATE AN EFFECTIVE LANDING PAGE

#64: INTERACT WITH OTHERS

#65: PAID SEARCH

9 HOW TO STAND OUT

#66: GET ON TELEVISION

#67: GET ON RADIO

#68: OFFER LOCAL DISCOUNTS

#69: WRITE FOR THE PAPER

#70: AVOID THE GRAPHICS, BUT GO BIG

#71: DO GO FOR MEDIUM

#72: FOCUS ON LIVE CHAT

#73: OFFER A FREE SERVICE

#74: EXPAND YOUR SERVICE AREA

10  TIPS FOR ADVERTISING YOUR BUSINESS LOCALLY FOR LESS

#75: THE BASIC BUSINESS CARD

#76: FLYERS STILL WORK

#77: USE YOUR CAR

#78: CHECK OUT YOUR CHURCH

#79: GET LISTED IN YOUR CHAMBER OF COMMERCE

#80: GET INVOLVED IN SCHOOLS

#81: PAPER COUPONS WORK

#82: CHECK OUT TRADE FAIRS

#83: USE THE CLASSIFIEDS

#84 USE PROMOTIONAL TOOLS

11 NETWORKING TIPS THAT WORK

#85: LOCAL BUSINESS NETWORKING

#86: WRITE A DIRECTORY

#87: BUILD YOUR BLOG WITH OTHER BUSINESSES

#88: TWITTER ABOUT OTHERS

#89: CHECK OUT YAHOO GROUPS

#90: GO WITH THE MOMMY BLOG

#91: NETWORK WITHIN GROUPS

#92: PULL TOGETHER FOR A CONTEST

#93: CHECK OUT INTERNET RADIO

#94: FLYERS EVERYWHERE

A CONCLUSION WITH MORE

#95:  DO HIRE A PRO

#96: DO NOT FORGET THE SALES PAGES

#97: GET ELECTRONIC IF YOU CAN

#98: RESEARCH WHAT’S NEW

#99: GIVE A SEMINAR

#100: TALK ABOUT YOUR BUSINESS

#101: DO NOT HIDE IT: ASK FOR THEIR BUSINESS

I f you want to leam the best way to make more money online,check out this link https://www.digistore24.com/redir/413700/MakhouGueye/