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“How to Make Money Interviewing Experts” by Andy Sacker
Page 2 of 205
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Terms of Use
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Disclaimer
The advice contained in this material might not be suitable for everyone. The
author obtained the information from sources believed to be reliable and
from his own personal experience, but he neither implies nor intends any
guarantee of accuracy.
The author, publisher and distributors never give legal, accounting, medical
or any other type of professional advice. The reader must always seek those
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The author, publisher and distributors particularly disclaim any liability, loss,
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“How to Make Money Interviewing Experts” by Andy Sacker
Page 3 of 205
Contents
Please Read This First........................................................................................2
Terms of Use ...........................................................................................................................2
Disclaimer................................................................................................................................2
Contents ..............................................................................................................3
About the Author ..............................................................................................10
Foreword ...........................................................................................................12
A Note from the Author! ...................................................................................13
Why this Book was Written ..............................................................................15
YES, I’d Love To Hear Your Feedback ............................................................16
Introduction .......................................................................................................17
Why Interviewing Experts Can Set Your Business On Fire...........................19
Interviewing Is One Of The Quickest Ways To Become An Authority. ...............................19
Interviewing Opens up New Business Opportunities....................................21
Interviewing: A Sure Way To Boost Business Success ................................22
An Opportunity For Personal Growth And Learning .....................................23
Making The Learning Process Much Easier ...................................................24
What an Opportunity to Grow and Learn!..............................................................................24
Interviewing Is For Everyone – If I Can So Can You! .....................................25
Interviewing Requires No Experience at All - Zip, Zero, Nada! .....................28
Interviewing Provides Simple Steps To Success...........................................30
Summary ...........................................................................................................31
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“How to Make Money Interviewing Experts” by Andy Sacker
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The Key Secrets To Interviewing Success .....................................................32
What Do I Mean By interviewing Experts?.............................................................................32
Why You Don’t Need To Know Everything To Interview Experts .................34
Why I Believe Interviewing Is the Key .............................................................35
How You Can Become an Instant Authority ...................................................36
Summary ...........................................................................................................38
Too Much Information and Can’t Make any of it Work? ................................39
Information Overload ...............................................................................................................39
Knowing What to do And Making It Work Are Very Different Things...........41
The First Way ........................................................................................................................41
The Second Way ...................................................................................................................42
Frustrated By Limited Resources....................................................................43
Interviewing Experts Becomes a One-Stop Solution.....................................44
Summary ...........................................................................................................46
My Early Experiences .......................................................................................47
My Story.....................................................................................................................................47
So What Does This All Mean For Me?.............................................................50
Will Experts Talk To Me?..................................................................................52
Do you realize how important having a mentor is? ..........................................................52
My Embarrassing Learning Curve...................................................................54
Summary ...........................................................................................................56
How to Develop a Millionaire Mind-Set ...........................................................57
The Entrepreneur......................................................................................................................57
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“How to Make Money Interviewing Experts” by Andy Sacker
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What the School System Teaches Us .............................................................58
What Makes A Millionaire?...............................................................................60
How Beliefs Affect the Results You Get .........................................................61
What Influences Your Mind-set? .....................................................................63
Learning To Control Your Mindset ..................................................................67
Physical State....................................................................................................68
Interpersonal Relations ....................................................................................69
Environment ......................................................................................................70
Conclusion ........................................................................................................71
Summary ...........................................................................................................72
7 Steps To Make Money Interviewing Experts................................................73
The Start To An Empowering Journey ...................................................................................73
Summary ...........................................................................................................75
STEP 1: How To Find Experts To Interview ....................................................76
Finding An Expert.....................................................................................................................76
Finding An Expert On Speaker Websites .......................................................78
Finding An Expert By Product Or Service ......................................................79
Finding An Expert By Name.............................................................................80
Summary ...........................................................................................................81
STEP 2: How to Prepare for Your Interview....................................................82
What You Need To Know About Online Interviewing Equipment .......................................82
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What You Need To Know About Conference Calling Facilities ....................84
Recording Software ..........................................................................................85
Testing Your Equipment And Software ..........................................................86
Personal Preparation........................................................................................87
Summary ...........................................................................................................89
STEP 3: How to Ask The Right Questions from the Start .............................90
Interview Invite Templates.......................................................................................................90
Do Your Homework...........................................................................................97
Understanding The Different Types Of Questions You Can Use..................98
How To Prepare Questions For The Interview..............................................100
Basic Interview Questions................................................................................................ 100
Additional Questions to Consider ................................................................................... 101
Tips to Remember When Creating Questions for Your Interview...............104
Avoid Yes or No Answers................................................................................................. 104
Ask Questions that You want to Know the Answers to................................................. 105
Express a Keen Interest in your Guest............................................................................ 105
Keep to the Topic of the Interview ................................................................................... 106
Ask Questions in a Way that Stirs Emotion.................................................................... 106
Always try to Maximize the Interview Opportunity ........................................................ 107
How To Maximize The Interview ....................................................................108
A Quick Tip:........................................................................................................................ 109
Use Social Media to Build up Excitement.....................................................110
Summary .........................................................................................................112
STEP 4: How to Create A Powerful And Profitable Interview......................113
Leading Up To The Interview................................................................................................ 113
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Templates Of Email Reminders............................................................................................ 114
Tips For Conducting Powerful Interviews ....................................................116
Always Be Professional And Courteous.......................................................120
Summary .........................................................................................................121
STEP 5: How To Edit And Produce Your Interview......................................122
Interview Editing Tips............................................................................................................ 122
Producing Your Interview ..............................................................................126
A Quick User Guide for Kunaki......................................................................127
Summary .........................................................................................................132
STEP 6: How To Promote Your Interview For Free ......................................133
Why Do I Need To Promote The Interview? ........................................................................ 133
How To Promote Before The Interview .........................................................134
How to Promote after the Interview...............................................................135
One Important Thing To Remember .................................................................................... 140
Summary .........................................................................................................141
STEP 7: How to Drive Traffic to Your Website .............................................142
and Build Your List for Free!..........................................................................142
How Does This Promotion Offer Work? .............................................................................. 142
Starting Out .....................................................................................................144
How To Make This Work.................................................................................145
Next Steps .......................................................................................................147
What Are The Benefits To You? ....................................................................148
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“How to Make Money Interviewing Experts” by Andy Sacker
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What Income Can You Expect? .....................................................................149
A Win/Win For Everyone? ..............................................................................151
Summary .........................................................................................................152
How To Make Money With Your Interviews ..................................................153
What Products Can You Create From An Interview?......................................................... 153
A Full Length Audio CD of the Interview......................................................................... 153
A Full Length Transcription You Can Use To Create more Written Products............. 154
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