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One-Minute Video Guide

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Pages: 47

Published: 1 month ago

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Book Description

If you want people to engage your business or your brand, you have to start investing in the currency of digital platforms, attention. People are trading hours of their day scrolling through Facebook and you have to fight for every bit of attention you can get.The easiest way to get people’s attention is through video. Especially one minute videos. No one is going to watch a 3 minute video if they don’t know who you are. Attention spans on social channels are brief. The average watch time for a video on Facebook is only 6 seconds. You must learn to grab their attention quickly and pull them into the story you are trying to tell.

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ABOUT THE AUTHOR

Dennis

I’m on a mission to create a million jobs. Let’s bring together industry professionals to create a digital marketing certification program, just like doctors and pilots have, where people can get trained and have a job at the same time. Digital marketing should be more like cooking (following recipes) than witchcraft (magic and secrets). As CoachYu, I teach from example, step by step, so other can achieve the same results if they have the right ingredients and follow the recipe. And we bring in other experts who are willing to openly demonstrate what they do, adding to our Task Library. We believe that training should be open to everyone who is willing to put in the effort, no matter what stage in life they are or how much money they have. Dennis has been building brands and teaching marketing for over 13 years. He specializes in helping young adults grow into leaders of tomorrow by confidently developing their marketing skills through training programs and seminars with enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone None of this would be possible without the generous support of partners such as DigitalMarketer, Social Media Examiner, Fiverr, GoDaddy, Keap, OmniConvert, Onlinejobs.ph, Tom Ferry, Barry Habib, and others who believe in training up millions of digital marketing professionals. Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News and co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.

Author's Social Media:   FB Profile

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