Video Marketing and Hosting Sites
Video marketing is one of the fastest growing and powerful ways to spread
information around the Internet. Online video has become easier to use over
the years with better quality players and more vivid video formats. With the
ever growing advancements in software and technology, you can get a
consumer level camera and inexpensive video editing software to create
informative productions to use on websites, advertising and marketing of
your business.
Web based video productions are usually short and informative. They can be
produced to drive traffic to your website or business and to welcome visitors
to your website home page. They can be made to offer customer service
ideas, training for product use and even to advertise specials, discounts and
promotions.
Due to the limited attention span of Internet users and to limit the file size of
videos for quick web page loading, video productions are best kept to 2 - 5
minutes. That's a lot of time however, to train or advertise a particular topic.
The key to efficient video marketing is to produce many small shorts based
on keywords that a searcher will be looking for.
In the past few years there have been a large number of free hosting sites
where you can upload your videos for sharing. Sites such as Youtube,
VideoGoogle, VideoYahoo, Revver, Vimeo and DailyMotion let video
makers of any size or professionalism to create an account, called a channel,
where you can upload and share an unlimited number of videos that are
easily searchable on search engines. In your account you can build a
subscriber list, brand your channel with logos and information about your
business, make friends and promote your videos by sharing them via email
with other users.
