Social Media Marketing Secrets for Online Business
Social Media Marketing for Business – A Personal Guidebook
PLEASE NOTE: You’ll find more information at the end of this document.
Why should you care about Social Media Marketing?
Did I hear an excited “Social Media – Yeah!” from you? Or, like so many business owners and corporate
executives, maybe it’s more like “Social Media, Huh?”, or “Social Media, Yeah?” – With a BIG question
mark, and hesitation at the end? Read this book, and this will all begin to change for you, and move into
a positive change for you and your business.
If you listened to introduction video at http://www.socialmediayeah.com – you’ll know what I’m talking
about. I will hopefully get you to see the light or at least things in a different way - and turn to the
positive, results driven side of the spectrum.
The overwhelming response to the Internet as a commercial vehicle was unexpected by many in 2004
especially after the “dot com bubble” burst. From 2000 to 2001, there were many proponents of e-
commerce who believed people would like its advantages, but even the most optimistic of the group has
been overwhelmed by the impact on e-commerce profits as a result of social media marketing.
Social media marketing is the art and science of building relationships throughout every phase of the
business cycle. Today’s businesses are moving in droves to learn how social media marketing works. This
guide is meant for you to use to determine your company’s social media marketing dialogue. The goal is
to present you with the tools, resources and information that supports your own goals and applies to
7 http://www.socialmediayeah.com (c) 2009. Personal Copy. No Distribute.