6 – Cashing in With Private Label Software
In the case of private label software products, the core
technology of the product can be created and owned by
another person or company, but resellers can place his
brand and have the software tailor-made by utilizing
layout and color schemes, logos, languages and other
options that can be configured to make the software
look like it was created by the reseller. IN addition, the
reseller can choose the name of the program and
company, and the website to be associated with the
software.
The makers of the software will offer the reseller full
resell rights to the branded version of the product, with
the understanding that sales choices will not be
interfered upon, and royalties will not be collected,
