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A to Z about RSS

Chapter 4
Why RSS remains hot now?
Unleashing the power of RSS in marketing and
publishing:
Unlike other Internet marketing and publishing tool, RSS can power multiple key
Internet marketing and publishing elements and activities in different areas:
Prompt delivery of your Internet content to end-users.
Increasing the visibility of your website and thereby generating more
traffic/visitors to your website.
Powering your Internet public relations through RSS conversations.
Enhancing your web presence.
Serving as an advertisement platform for publishers and advertisers.
To throw light on the power of RSS, it is essential to explore the topics one by
one.
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