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Day Four: Public Relations Copywriting
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75
Day Five: Specialist Copywriting
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75
Day Six: Focus on Marketing
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76
Day Seven: Copywriting for performance
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76
Week Two: Your copywriting services marketing plan and more
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77
Week Three: Copywriting for the Internet
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77
Week Four: Writing bios (biographies) and creating your own media kit
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77
Sample Chapters: Introduction and Day One
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79
Introduction
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79
Day One: Getting Started
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82
Your Day One Objectives
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82
The brief, and your Writing Services Agreement
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82
Writing copy step by step
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85
Copywriter's How –To: Five Easy Tips To Write A Perfect, Selling Ad
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88
Day One Exercises
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90
Introduction
Sell your book the easy way --- sell a proposal
You can get paid to write a book. It's easily possible to make a fast $10,000, or even a
six figure amount. You could even make seven figures --- over a million dollars for
twenty pages of text. It sounds incredible, but a fast seven figures is certainly
possible if you have a HOT, hot idea or have had an experience that hundreds of
thousands of people want to read about. In his 2001 book about writing non-fiction,
Damn! Why Didn't I Write That?, author Marc McCutcheon says that it's not hard to
make a good income: "you can learn the trade and begin making a respectable income
much faster than most people think possible".
The good part is that you don't need to write your book before you get some
money. You write a proposal, and a publisher will give you an advance, which you
can live on while you write the book.
Writing a proposal is the smart way to write a book. It's the way professional
writers sell non-fiction. Selling a book on a proposal is much easier than selling a
book that you've already written. A book proposal is a complete description of your
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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