7 Days to Easy-Money: Get Paid to Write a Book
Three: Write several blurbs, in various lengths
In addition to your list of benefits, your blurb can contain an intriguing fact, or a short
anecdote. For example, if you once saved the life of your pet with a natural healthcare
remedy, you could tell this story as part of your blurb.
When you've completed your blurb, in around 200 to 300 words, create shorter
versions. Create one of 100 words, another of 50 words, and you can even try to pare
it down to 25 words.
Here's a one sentence version of the sample blurb for LifeTime: "LifeTime:
Better Time Management in 21 Days shows you how to manage your time so that you
can achieve any goals you set for yourself." As you can see, the sentence is taken
from the longer blurb.
Essential blurb add-on: the testimonial
Publishers love cover testimonials, because they know that they sell books. How
many times have you bought a book because someone you'd heard of and respected
recommended the book to you? If you know anyone famous, or can get in touch with
them, now's the time to contact them to ask them whether they'd be willing to read
your book and provide a quote for you to use on the cover.
Outlining your book
Start with a mind map
This is where your blurb comes into its own. You can develop a basic outline from
your blurb as a mind map, or cluster diagram. For each book I've written, I've used
mind maps. Because a book is long, it's hard to keep the whole thing straight in your
mind --- mind maps help you to do this.
Here's a sample mind map for Making The Internet Work For Your Business: