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20 Straightforward Tricks to Pull in More Customers Using less of Your Time and Mone by Mar DeWitte

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Table of Contents

Introduction ...................................................................................................3

Question 1: How can I attract more customers? ..........................................4

Question 2: How do I increase my profits? ..................................................6

Question 3: How do I reduce my costs? .......................................................8

Question 4: How can I fight increased competition?..................................10

Question 5: How can I advertise my small business

without having to spend massive amounts of money? ...........11

Question 6: How do I use networking to grow my business? .....................13

Question 7: Where do I find the best marketing help

for my small business?............................................................15

Question 8: How can a marketing strategy help my small business? .........16

Question 9: What is branding and why is it so important

for my small business?............................................................17

Question 10: How do I know if my marketing efforts are paying off? ..........18

Question 11: What should my small business marketing website

incorporate to attract clients? ................................................19

Question 12: What should I include in my marketing materials package? ...21

Question 13: What are some effective promotional methods

for small business? .................................................................23

Question 14: What is my unique selling proposition (USP)? ........................25

Question 15: Why should I consider outsourcing for my small business? ....26

Question 16: What are the top mistakes business owners make

when choosing their marketing plan?.....................................28

Question 17: How do I use market research in my marketing plan? ............30

Question 18: Why use a Blitz Campaign for my local business? ...................32

Question 19: What are the 5 fundamental principles of small business

marketing I need for my small business? ................................33

Question 20: What are the best small business marketing resources? ........35

Conclusion ...................................................................................................36

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