101 Ways To Improve Your Web Presence
If you have the know-how or the tools to do this, they can be quite interesting and fun.
These can include updates from the work office, interesting things about your home-
town, or anything related to your industry. Providing interesting content is number one.
Every month, give customers a chance to win a free lunch,
Compliments of your business. Everyone likes a chance to win things. An incentive like
a $10 gift card for lunch at a local restaurant might be enough to influence a customer
to order from you now, rather than later, or choose your business instead of your com-
petition. You could also consider other offers, like a Starbucks or gas card. You’ll
probably want to offer a full tank of gas, though, which would mean upping your price a
little—a few gallons doesn’t sound all that appealing.
Give Something Away for Free
Prospects love to test drive before they buy. Offer a free, no obligation trial of your