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Contract Lifecycle Management

Contract Lifecycle Management

Douglas K Macbeth | Business Textbooks
Rating:     Rated: 3 times
Format: PDF
Published: Feb 2013
Downloads: 246
Pages: N/A

This book takes the whole lifecycle of a purchase from initial concept or need through all of its stages to the final end of the contract and places each stage in relation to the strategic and operational choices offered to managers. It emphasizes the need to actively manage the contract process...

There’s No “I” in TEAM

There’s No “I” in TEAM

Apex Leadership Ltd | Business Textbooks
Rating:     Rated: 1 times
Format: PDF
Published: Feb 2013
Downloads: 306
Pages: N/A

Wherever you work, it's almost certain that you'll be part of a team. The ability to work as an effective team member is something all employers look for in their staff. Whether you’re applying for your first job or for your first promotion to team leader, understanding how teams work will...


Social Media and Business Intelligence

Social Media and Business Intelligence

CIO Whitepapers | Business Textbooks
Rating:     Rated: 1 times
Format: PDF
Published: Feb 2013
Downloads: 312
Pages: N/A

Social Media is already very well known and widely used, but there is still a great deal of misunderstanding as to how it can be used effectively by business organizations. There are many claims that social media is essential to business, but understanding the hard science behind how this...

Essentials of Marketing

Essentials of Marketing

Manmohan Joshi | Business Textbooks
Rating:     Rated: 4 times
Format: PDF
Published: Feb 2013
Downloads: 360
Pages: N/A

Marketing aims at finding out what consumers want, then planning and developing a product or service that will attract consumers. It also ensures that the right product is available at the right place and at the right price. More often than not, modern marketing – through an aggressive...

Effective Marketing

Effective Marketing

MTD Training | Business Textbooks
Rating:     Rated: 1 times
Format: PDF
Published: Feb 2013
Downloads: 342
Pages: N/A

The lifeblood of any business, no matter how big/small it may be, is the ability to be known and to attract new prospects and business opportunities. The role of marketing in a company is one of the most vital departments there is because if your clients and prospects can’t find you then...


Practical PR

Practical PR

Tony Greener | Business Textbooks
Rating:     Rated: 0 times
Format: PDF
Published: Feb 2013
Downloads: 158
Pages: N/A

We have all heard of PR but how many of us know what it involves? Can we do it ourselves with reasonable expectation of success or do we have to sub-contract it to an expensive consultancy? How does it relate to marketing? Do we know how the press and media work? Can we write in a way...

Search Engine Optimisation

Search Engine Optimisation

Jacqui Carrel | Business Textbooks
Rating:     Rated: 0 times
Format: PDF
Published: Feb 2013
Downloads: 291
Pages: N/A

Search Engine Optimization (also known as search engine optimization or SEO) is touted as being very difficult. It is if you don’t know what you are doing, but, given the tools and the know-how, any business can optimize their website so that’s it’s noticed more by search engines like...

Essentials of Marketing Research: Part I

Essentials of Marketing Research: Part I

Paurav Shukla | Business Textbooks
Rating:     Rated: 1 times
Format: PDF
Published: Feb 2013
Downloads: 232
Pages: N/A

Marketing research is a critical part of marketing decision making; it helps in improving management decision making by providing relevant, accurate, and timely information. Every decision poses unique needs for information, and relevant strategies can be developed based on the information...


Essentials of Marketing Research: Part II

Essentials of Marketing Research: Part II

Paurav Shukla | Business Textbooks
Rating:     Rated: 1 times
Format: PDF
Published: Feb 2013
Downloads: 169
Pages: N/A

Essentials of Marketing Research: Part II is one of the great eBooks available to download from our website. There are more than 500 Textbooks, Business Books & Travel Guides in our book collection.

Content Marketing

Content Marketing

The Internet Marketing Academy | Business Textbooks
Rating:     Rated: 1 times
Format: PDF
Published: Feb 2013
Downloads: 343
Pages: N/A

In this ebook, we will discuss Content Marketing. We will delve into the importance of content and what you can do with it to make a good Internet marketing strategy into an even better marketing strategy. In this ebook we will put the concept of Content Marketing into a much clearer context to...

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