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Business Textbooks
Improve Your Writing Skills
Business, by Arina Nikitina"Improve Your Writing Skills - A Step-by-Step Guide to Compelling Content Creation” offers specific, easy to practice strategies and tools to help you: structure your material in a way that makes it impossible to ignore, optimize your content for Search Engines and rank at the top of Google, position yourself as a brand or an expert, improve your business communications, and establish a strong...
In Pursuit of World Class Excellence
Business Textbooks, by Dr. Dawei LuIn pursuit of world class excellence represents a forefront management development in today’s globalised competitive environment. It introduces the concept and literature based discussion on business excellence as the ultimate measure of sustainable success for organisations across industries. The book provides a detailed guidance to executives and managers on how to evaluate the overall...
Inbound Marketing
Business Textbooks, by Nick Pateman, Dan HoltLooking to use social media, SEO and website conversion optimisation for your business? Download this short but heavyweight guide by Nick Pateman and Dan Holt, Partners in Siteseen Ltd - one of the UK’s largest online networks.
Income Measurement & The Reporting Cycle
Business Textbooks, by Larry M. Walther, Christopher J. SkousenThis book is the second of fifteen books which introduces the basic principles of accounting. It introduces income measurement, basic elements of revenue and expense recognition, the adjusting process, depreciation, accruals. This book also introduces accrual versus cash basis accounting, the fundamental accounting equation, and four core financial statements. The Accounting cycle and closing...
Influencing and Persuasion skills
Business Textbooks, by MTD TrainingBeing able to influence and persuade others to get them to do what you want them to do is a key skill not only in business but in life as a whole!
We only achieve real results through others and that takes effective communication skills.
In this textbook you’ll will learn the key skills and the techniques so you can win people around to your ideas, influence others on certain...
Innovation and Small Business - Volume 1
Business Textbooks, by Brychan Thomas, Christopher Miller, Lyndon MurphThis volume considers innovation and small business with particular reference to the innovation process. Here an approach appropriate to small businesses is taken by considering the distinction between invention and innovation as well as research and development in the context of small firms. In addition, technology diffusion, clusters and knowledge flows, higher education spin-offs, global...
Innovation and Small Business - Volume 2
Business Textbooks, by Brychan Thomas, Christopher Miller, Lyndon MurphThis second volume considers industrial settings and essentially attempts to apply the theory considered in volume one. Furthermore, this volume recognizes the contributions of small firms to these industries, firmly establishing the pivotal role they play in future economic development and prosperity. This is achieved by investigating a number of industries such as agri-food, health, energy...
Innovative Service Design Workbook
Business Textbooks, by Song-Kyoo Kim, Kah-Hin Chai, Kay-Chuan Tan, AndThis workbook provides a means of systematically defining, formulating, solving, and evaluating service design problems and enables designers to adapt the various TRIZ (Theory of Inventive Problem Solving) applications to their service operations. The main aim of the workbook is to provide a systematic problem solving process. It contains a detailed step-by-step process highlighting the various...
Interest Rates in Financial Analysis and Valuation
Business Textbooks, by Ahmad Nazri Wahidudin, Ph. DThis book provides a compendium of selected important topics covered in any finance course. The main subject on time value of money and its computational application are explained and demonstrated. This follows other subjects as cost of capital, capital budgeting and securities valuation that used time value factor in their computational analysis.
Internal Communication Management
Business Textbooks, by Antonio RagusaWhy is internal communication important and what are the advantages that it can determine for an organization? These questions are addressed in a new e-book entitled "Internal Communication Management - Individual and Organizational Outcomes", written by Antonio Ragusa.
The study shows that a quality internal communication can yield many positive outcomes, like...
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