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Business Textbooks
Essentials of Macroeconomics: Exercises
Business Textbooks, by Peter JochumzenAfter reading the theory book about Macroeconomics it is time to test your knowledge to make sure that you are well prepared for your exam. This exercise book follows the same structure as the theory book about Macroeconomics. Answer questions about for example Macro economical markets and the Neoclassical Growth Model. All the exercises are followed by suggested solutions.
Essentials of Marketing
Business Textbooks, by Manmohan JoshiMarketing aims at finding out what consumers want, then planning and developing a product or service that will attract consumers. It also ensures that the right product is available at the right place and at the right price. More often than not, modern marketing – through an aggressive advertising campaign – tries to create a demand for a product or service that consumers are encouraged to...
Essentials of Marketing Research
Business Textbooks, by Paurav ShuklaThis textbook introduces the reader to the principles and tools of marketing research, from designing either an exploratory research design or a conclusive research design, to sample sizes, questionnaire design to data analysis.
Essentials of Marketing Research: Exercises
Business Textbooks, by Paurav ShuklaAfter reading the theory book about Marketing Research it is time to test your knowledge to make sure that you are well prepared for your exam.
Essentials of Marketing Research: Part I
Business Textbooks, by Paurav ShuklaMarketing research is a critical part of marketing decision making; it helps in improving management decision making by providing relevant, accurate, and timely information. Every decision poses unique needs for information, and relevant strategies can be developed based on the information gathered through marketing research in action. Too often, marketing research is considered narrowly as the...
Essentials of Marketing Research: Part II
Business Textbooks, by Paurav ShuklaEssentials of Marketing Research: Part II is one of the great eBooks available to download from our website. There are more than 500 Textbooks, Business Books & Travel Guides in our book collection.
Essentials of Microeconomics
Business Textbooks, by Krister AhlerstenIn this textbook you can read about how to develop models that describes how an economy works. The book provides a comprehensive overview of all facets from Microeconomics. Starting with the market, consumers and producers followed by demand and production. You can also read about Monopoly, Price discrimination and Game theory. Download the exercise book and test what you have learned.
Essentials of Microeconomics: Exercises
Business Textbooks, by Krister AhlerstenAfter reading the theory book about Microeconomics it is time to test your knowledge to make sure that you are well prepared for your exam. This exercise book follows the same structure as the theory book about Microeconomics. Answer questions about for example consumer theory, demand, production and cost. All the exercises are followed by suggested solutions.
Essentials of Statistics
Business Textbooks, by David BrinkMany students find that the obligatory Statistics course comes as a shock. The set textbook is difficult, the curriculum is vast, and secondary-school maths feels infinitely far away. "Statistics" offers friendly instruction on the core areas of these subjects. The focus is overview. And the numerous examples give the reader a "recipe" for solving all the common types of exercise.
Essentials of Statistics: Exercises
Business Textbooks, by David BrinkAfter reading the theory book about Statistics it is time to test your knowledge to make sure that you are well prepared for your exam. This exercise book follows the same structure as the theory book about Statistics. Answer questions about for example probability theory, random variables, expected value and the law of large numbers. All the exercises are followed by their solutions.
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